Taiwanese people love to drink latte, and 41% of them prefer to brew coffee at home.

Editor: Duke

Coffee is spiritual food for many people, because drinking it not only refreshes the mind, but also helps health. According to a report by Food Power, Taiwanese people's favorite coffee flavor is "latte", ranking first with a proportion of 45%, while "American coffee" ranks second with 38%. There are also more statistical information, so let's take a look below.

▲Taiwanese people love to drink "latte" the most. (Photo/Reproduced from Unsplash)

▲"American coffee" is the second favorite flavor of Taiwanese people. (Photo/Reproduced from Unsplash)

In recent years, there are more and more coffee shops in Taiwan, including Starbucks, 85 Degrees C, Louisa, Cama, Gold Mine Coffee and other stores, and chain convenience stores also sell coffee. Drinking coffee has gradually become a habit. In addition, according to statistics from "Food Power", 56% of the people are willing to spend NT$51 (about RMB 11) to NT$100 (about RMB 22) to buy a cup of coffee. At the same time, 37% of the people drink a cup of coffee every day. This shows that Taiwanese people love coffee very much in recent years.

▲Starbucks has expanded its presence across Taiwan and now has many stores. (Photo/Reproduced from Unsplash)

▲ Louisa has become popular in recent years, taking the affordable route. (Photo/Reproduced from IG @louisacoffeeofficial)

In addition, the survey found that as many as 35% of the people would go to Costco, Carrefour, PX Mart and other hypermarkets to buy coffee beans in person, while the proportion of people who buy freshly brewed coffee is 41%. Many people will be surprised to see this. After all, as many as 35% of people choose to grind and brew their own coffee, which probably means they have their own insistence on taste!

Since the flavors of each freshly brewed coffee shop are fixed, it is impossible to make coffee completely according to personal taste. In addition, the origin, variety, and flavor of coffee beans vary greatly. This is why more and more people go to hypermarkets to choose their favorite varieties and flavors. However, I believe that Taiwan's coffee market will definitely have a lot of room for growth in the future.

▲More and more people like to grind and cook their own food. (Photo/Reproduced from Unsplash)