Starbucks has launched a new product, is it unpalatable? I spent another day's salary in exchange for you to clearly consume

As the title says, Starbucks, again!

New! Product! Out!

Remember the unforgettable "Ice Blend" we drank in the summer? The new product of this season is the "Warm Blend" .

↓ Yes, these are the two cups↓

Pearlight Serenade & Tangelo Tango

Moreover, both of these new products are " caffeine-free ". I think to put it in plain words, " Starbucks asks you to drink more hot water ."

As a fashionista who keeps up with the latest trends, I immediately went all in ! (Of course, this is also because there are only 2 new products this time, thank you Starbucks for understanding my wallet)

↑ There are only 2 new products

I also ordered a lot of takeout, why wait a minute

Is the new product worth drinking? As usual, let’s try it first!

Luxurious review lineup

We have gathered 6 colleagues from the marketing department, editorial department and design department to form a "luxury review team"!

It doesn't matter if I get fat, as long as I have hot spots... Cheers~

↑ We are the most free people in the office~

(I think) a fair and just evaluation system

We will score based on visual, taste, price and other dimensions and take the average (out of 10 points) to give a comprehensive recommendation.

And there are only two new products this time, which can't reflect our professional and generous attitude at all, so we decided to add some takeout ! What is money? We must spend it all!

We ordered the new products through "Starbucks Delivery" and "Ele.me" at the same time to see what the quality of Starbucks "takeout" is like .

↑ We agreed on 30 minutes. I have already set the time on my stopwatch.

The express delivery arrived in just 7 minutes!

In terms of price : if you place an order at the same time, the price of drinks is the same, but there is no delivery fee for Star Delivery, so you win first.

In terms of time : a 30-minute countdown immediately appeared for Zhuanxingsong, while it would take about 1 hour for Ele.me!

In fact : 7 minutes later, my Starbucks delivery arrived ! Seriously, faster than if I went to the store to buy it! (I admit that there is a Starbucks 200 meters from my office, but who doesn't?)

As for running errands for Ele.me , it takes about 20 minutes , which is acceptable.

Summary: Star Delivery should automatically match the nearest store for delivery. With Star Delivery, which is faster and free of charge, it seems that you don’t have to go out anymore.

↑ 5 minutes is from order placement to delivery, not counting the time from office to store. If you include the travel time, it must be more than 7 minutes

A difference of 10℃ means Starbucks products are also unstable?

Since it is a "warm tone", how warm is it? We also tested the temperature.

I measured it immediately after getting it in the store , and the temperature was about 40℃ , which indeed matched the description in the Starbucks advertisement: "lukewarm".

↑ I took the temperature in the store, and the barista kept looking at me

What happened next was quite beyond our expectations.

When the Star Express arrived, it was 50℃ , but when the Ele.me errand delivery was delivered, it was 40℃ . The difference is so big that "one cup is like summer, and one cup is like autumn"...

↑ On the left is Zhuanxing Express, on the right is Ele.me

You can feel the obvious temperature difference when holding the cup

Summary: According to the "lukewarm" description in Starbucks' advertisement, we speculate that the regular temperature of these two drinks should be 40℃-45℃ , so the drinks you order in the store are approximately this temperature.

Star Delivery may have considered the problem of cooling during delivery, so they raised the product temperature , but we were too close, so we received products that were too hot. (Those who know the truth are welcome to comment)

Did the designer reuse the “waste draft”?

To be honest, the design of the cup is exactly the same as the 8 cups in the summer, and it is not very recognizable. If you don’t believe me, take a look, this is a new product.

This is the "Ice Tune" we bought in the summer. Designer, are you reusing the unused design drafts from the summer?

Zero fat? Tell me how much sugar you put in first!

After 6 reviewers scored the two new products, the following conclusions were drawn (only representing our 6 tastes).

Sweetness and sourness : If 1 is completely sweet and 10 is completely sour, Tangelo Tango scored an average of 5 points and Pear Light Serenade scored an average of 2 points

Emmmm, I remember it said "zero fat" on the poster , so there is probably no fat, but Starbucks, tell me, how much sugar did you put in? (For those who want to avoid getting fat, don't let your imagination run wild.)

↑ The flesh is still rich, and there is also longan flesh in Pear Light Serenade

If I were to describe the taste :

Tangelo Tango is like pomelo tea with oranges, but it has a subtle bitter and astringent taste of pomelo, and some colleagues say it tastes like "fruit treasure". Pear Serenade reminds friends from Guangdong of herbal tea , and friends from Jiangsu of cough syrup .

(Shamelessly) I would like to give Starbucks some advice : Starbucks delivery drinks at a higher temperature are more delicious, or they will taste better after being cooled. "Lukewarm" actually exposes many shortcomings.

↑ After this meal, today's salary is gone again

Final Thoughts

Although people have always had mixed opinions about Starbucks, it has to be said that it has this magical power that makes people want to try a new product.

However, we think that we may still make money by selling cups.

You see, we bought so much...