IIAC Gold Medal Coffee Beans: National Center Announced!

IIAC Gold Medal Coffee Beans: National Center Announced!

Recently, the highly anticipated IIAC Gold Award coffee bean selection event was announced at the National Center. This is a grand event where a team of judges composed of professionals will evaluate and compare the quality of coffee beans across the country. After fierce competition, the outstanding varieties that finally stand out will be awarded the IIAC Gold Award.

1. Selection Background

As the scale of my country's coffee market continues to expand, consumers are increasingly demanding coffee quality and taste. In order to promote the development of my country's coffee industry and enhance the competitiveness of Chinese specialty coffee on the world stage, it is particularly important to hold such an authoritative and credible selection event.

2. Selection process

The iiac Gold Award Coffee Bean Selection Event is divided into three stages: preliminary round, semi-final and final. First, in the preliminary round, contestants from all regions need to submit coffee bean samples and fill in detailed product information. Then, the judging team will blind test and score the samples to select the outstanding varieties with potential to enter the semi-final. In the semi-final, contestants need to provide more relevant information and field investigation opportunities so that the judges can fully understand the production process and quality control of coffee beans. Finally, in the final, each contestant will display their products and undergo strict taste tests by the on-site judges.

3. Gold Award Criteria

The iiac Gold Award coffee bean selection activity focuses on comprehensive consideration of the overall quality, taste characteristics and sustainable development capabilities of coffee beans. Specifically, the gold award standards include the following aspects:

• Appearance: uniform color, good gloss
• Aroma: Rich and lasting
• Taste: moderate acidity, rich sweetness, long aftertaste
• Sustainable development capability: eco-friendly and strong sense of social responsibility

4. Award-winning varieties

After fierce competition, 10 winning varieties were selected in this IIAC Gold Award Coffee Bean Selection Activity. These varieties come from different production areas and producers, representing the highest level of my country's coffee industry.

5. Promotion and certification

Iiac Gold Award coffee beans will be certified by a professional organization and enjoy promotion rights for a certain period of time. Varieties that have won this title will be recommended to consumers and promoted at relevant industry exhibitions and events. This is of great significance in increasing product awareness, establishing corporate image, and expanding market share.

6. Looking to the future

As the competition in the specialty coffee market in China becomes increasingly fierce, the IIAC Gold Award Coffee Bean Selection Event will continue to be held and continuously improved. Through such an authoritative selection event, we believe that we can promote the development of my country's specialty coffee industry, improve product quality and taste, and bring a better experience to consumers.